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Vignan - Master of Business Administration in  Marketing

Duration

2 years

Fees

50000

Eligibility

10+2+3

Vignan - Master of Business Administration in  Marketing

A Master of Business Administration (MBA) in Marketing equips students with advanced skills and knowledge essential for driving successful marketing strategies in today's competitive business environment. This program delves into consumer behavior, market research, brand management, digital marketing, and strategic planning, offering a comprehensive understanding of how to influence and engage target audiences effectively. With a focus on both theoretical concepts and practical applications, an MBA in Marketing prepares graduates to develop innovative marketing campaigns, analyze market trends, and lead marketing teams, ultimately enabling them to make strategic decisions that drive business growth and enhance brand value.

Course Overview

Course Highlights

The course's primary highlights cover a variety of academic and professional advantages, ensuring that aspiring students have a well-rounded and enriching educational experience.

Comprehensive Curriculum
Real-world Applications
Strategic Marketing Focus
Holistic Development Emphasis
Global Business Perspective
Leadership Readiness

Simplified Approach to Complete Admission Process

There is an online admissions process available at Online , therefore there is no need to physically visit the campus to apply for admission. There is no entrance exam required to apply for admission to Online because admissions are made directly. The following describes the 's admissions process for online courses:

Ask Admission Query

Course Details

This concise course overview includes key features and essential details, offering a comprehensive understanding of the program's offerings.

Parameters Details
course Master of Business Administration in Marketing
course level Postgraduation
mode of education Online
approvals UGC and AICTE
duration 2 years
eligibilty 10+2+3
career transitions 85%
course Fee 50,000

Course Syllabus

A comprehensive breakdown of the course-related syllabus, encompassing subjects organized by year or semester, is available for your detailed perusal.

Semester 1
Total 6 Subjects to study
  • Management Concepts and Practices
  • Principles of Economics and Markets
  • Managerial Effectiveness and Ethics
  • Accounting and Finance
  • Organizational Behavior and Human Resources Management
  • Quantitative Techniques and Analytics
Semester 2
Total 6 Subjects to study
  • Entrepreneurship
  • Marketing Management and Research
  • Operations Management
  • Consumer Behavior
  • Supply Chain Management
  • Sales and Distribution Management
Semester 3
Total 6 Subjects to study
  • Business Environment and Strategy
  • Project Management
  • Agricultural and Rural Marketing
  • Integrated Marketing Communications
  • Services Marketing and CRM
  • Open Elective Course
Semester 4
Total 6 Subjects to study
  • Global Marketing
  • B2B Marketing
  • Retail Marketing and Brand Management
  • Digital Marketing and Data Analytics
  • Cross-Functional Elective Course
  • Master Thesis / Project *

Course Assignments

The course entails a series of assignments designed to foster skill development, critical thinking, and practical application of the subject matter.

Market Research Project
Brand Management Case Study
Digital Marketing Campaign Analysis
Strategic Marketing Plan
Social Media Marketing Analysis
International Marketing Simulation

How Collegevihar helps you ?

When taking your MBA in Marketing course at Vignan University, Collegevihar is like your dependable partner. It's a fantastic platform that simplifies your life. Think of having a wonderful helper who can aid you with anything from selecting lessons to maintaining organization. With Collegevihar, you can choose the courses that best suit your objectives and areas of interest. So that you never miss a beat, it also keeps track of your schedule and crucial dates. Collegevihar is equipped to search! You might think of it as a helpful map that leads you through the academic maze. If you ever feel lost or need answers, Collegevihar is there to chat and lend a helping hand. It's like having a friend who knows all the secrets of a successful MBA in Marketing journey. With Collegevihar by your side, you'll feel confident, organized, and ready to conquer your MBA in Marketing adventures at Vignan University!

Collaboration to succeed

Our goal is to instill excellence in our kids and create success for them. You gain a strong foundation by enrolling in an MBA in Marketing program. It's a first step towards a lucrative career in technology. Collegevihar is a user-friendly software for event management that makes gathering organizations simple, effective, and pleasant.

Grouping with experts

We may instruct our students to collaborate with knowledgeable specialists who are well-versed in commercial matters. These specialists, often known as academics, are like amiable tour guides. We can impart knowledge on how businesses operate, how to interact with clients, and how to handle money. Our enthusiasm for working with experts in their industry is contagious.

START LEARNING

Obtain new, employable skills. Get individualized mentoring from our experts. Obtain a Certificate of Completion with Collegevihar eLearning.

Career Impact

Our specialized courses in engineering and project management, which were especially designed to hasten your professional career advancement, are one of Collegevihar's distinctive qualities.

High-performance coaching

Our objectives are to ensure student achievement and sustain the highest standards of instruction. Through cooperative teamwork and reciprocal assistance, we hope to align our efforts with the goals and careers of the students.

Career Mentorship Sessions

We collaborate with professionals at the top of their fields, sharing their incredible knowledge with our students. Our interest is in collaborating with specialists.

Interview Preparation

Working together, we impart to our students the invaluable knowledge of industry specialists. Our steadfast goal is to collaborate with experts.

Vignan Admission Process

There is an online admissions process available at Vignan, therefore there is no need to physically visit the campus to apply for admission. There is no entrance exam required to apply for admission to Vignan Online because admissions are made directly. The following describes the Vignan's admissions process for online courses:

Application Submission

Prospective candidates should begin by completing the online application form. Once filled out, the form should be submitted for approval.

Document Submission

After being selected by our faculty team, candidates will be asked to submit the following documents:

  • Photocopies of attested mark sheets Two recent passport-sized photographs.
  • Please refer to the course details list for specific document requirements.
Seat Reservation through Fee Payment

Upon successful submission and approval of your application form and required documents, you will receive detailed instructions via email regarding the fee payment process. You can then proceed to secure your seat by paying the fees using one of the following methods: